After the controversies, the admission: the Velvet Sundown are a “synthetic” band created with the help of artificial intelligence. If until a few days ago the creators of the “group” (obligation quotes) had not made statements, now they openly declare what experts and non -experts suspected or knew. Perhaps their music will not be created entirely by the AI, but it is at least in part.
“Velvet Sunday are a synthetic music project with the human creative direction and composed, sung and accompanied by visuals made with the support of artificial intelligence”, reads now in the biography of the band on Spotify. “It's not a trick, it's a mirror. An artistic provocation that aims to challenge the boundaries of authorial paternity, identity and future of music itself in the era of artificial intelligence “.
The “band” became famous thanks to the streams accumulated on Spotify after the insertion of his songs in some playlists. Music, as of course the image, seemed immediately created with the support of artificial intelligence. When the media began to talk about it, the number of monthly listeners of the Velvet Sunday grew. Only on Spotify are now more than a million.
Just Spotify is the key platform of this affair by not putting limits, nor noting the presence of songs created with the IA. According to Glenn McDonald, a former spatify data alchemist, “fake listeners were a bigger problem than false music, now perhaps it is the opposite”. By choosing not to report the songs created with the IA and building algorithms that offer music based on the characteristics of the sound, Spotify “puts less arguments to the fact that a fake band is successful. Most of the fake bands In any case, it does not achieve success, and of course no one notices it if a group created with the IA has not listeners, but there are no arguments against the fact that it can happen. And probably, from the commercial point of view of Spotify, it is not even clear that it is a phenomenon against which one should protect ourselves ».
“All characters, stories, music, voices and texts” continues the Bio of Velvet Sundown on the platform “are original creations generated with the help of artificial intelligence used as a creative tool. Any reference to existing places, events or people – living or deceased – is purely random and unintentional. Not exactly human, but not even machines, the Velvet Sundown are somewhere in the middle ».
