Taylor Swift's Eras Tour ended on Sunday evening, after 149 concerts and almost 2 years around the world. In this time, Taylor Swift has spent more than 520 hours on stage, performed almost 50 songs, released three albums, two Taylor's Versions and a mega album with 31 tracks. But these numbers pale in comparison to the figures regarding the amount earned in ticket sales: 2,077,618,725 dollars. Yes, more than two billion dollars.
According to the New York Times, more than 10 million people attended the Eras Tour. It took two weeks between the announcement of the stadium tour on November 1, 2022 and the advance sale on November 15, 2022 , to realize the scope of the tour. “It's truly amazing that 2.4 million people bought tickets, but it makes me really angry that so many of them feel like they were attacked by bears to get them,” Swift wrote on Instagram that week, after the Swifties had faced a grueling battle with Ticketmaster to gain access to the show that would make their career.
As the number of people able to get tickets increased, so did the number of the tour's final proceeds, which were kept under wraps until the tour concluded. Stadiums accommodated as many fans as possible through the use of obstructed-view seating and last-minute ticket sales. Most fans only attended one show, but others returned every chance they got.
With over $2 billion in ticket sales, the Eras Tour has definitively become the highest-grossing tour of all time. The feat was initially reported in 2023, when the tour was estimated to have grossed $1 billion, but specific numbers had not yet been reported at the time. This gave time for Coldplay to officially claim the title earlier this year when their tour Music of the Spheres grossed over $1 billion with nearly 9.3 million tickets sold. Now, however, the throne belongs to Taylor.
Translation from Rolling Stone US.
