On the day of April 15th Laura Pausinithe best known and loved Italian singer in the world, has published a long, heartfelt and deeply personal post, in which he told his thirty -year bond, between ups and downs, with Warner Music Italythe record company with which he signed since the beginning, which took place in 1993.
A reflection in which the artist also reveals that over the years there have been “proposals and temptations” to change label. Moreover, it is not difficult to believe that an artist of this caliber, winner of numerous prizes all over the world and true icon of Italian music, was sought by many record companies.
Laura It is keen to explain why his remaining faithful to what has always been his “record musical family”. And he does it with a message that arrives in a moment of transition for the Italian and international record world, and that acquires even more value on the eve of the singer's next album.
Laura Pausini and Warner: a story over thirty years long
In the post, Laura Pausini He writes:
“I have been a Warner Music artist since 1993.
I have never left this family.
Yet there have been many proposals and temptations.
But I always stayed here.I know that many of you fans do not agree with my decision … In recent years you have often written to me that you are not happy with their work, but I have built a story with this logo and I struggle to detach myself from the things I love.“
In the long text, Laura He speaks of his romantic sense and pride, and the need for continuity in a profession that often changes faces and roles behind the scenes:
“The strange thing when you do a job like mine is that you can also decide to stay in the same place forever but over the years the people who live there change (in some cases and in some nations I would fortunately say 🤣) and every time you try to understand if the people who have just arrived will be able to love what you do and if they know how to help you, support you, respect the fact that you are there in that family for a lot of time, and that in that family you have even built them, part of the foundations that make it great.“
Real words, since – this is indisputable – Laura Pausini In these over thirty years, especially in the period since 1993 in the late 10th century, it was fundamental for the strong positioning of the record company on the market. Warner, today based in Piazza della Repubblica in Milan, has also been able to enjoy a great international prestige thanks to the awards won over the years by Laura: from Grammy Awards al Golden Globepassing through the Oscar nomination.
The new album and trust in the future
The singer's post closes with a look to the future, with Laura Pausini who anticipates – without revealing anything concrete – that is working on a new record project, and which will be precisely that to demonstrate the value of his choice:
“When I am ready with the next album, you will also all understand if in all the nations where Warner exists we will be able to demonstrate that union makes strength.
Music is a job. But it is above all an art and art can be not understood, underestimated, ignored but it is always strong, always courageous, always a shield defends it with conviction.
And if you are not alone.“
A post that tells the maturity of an artist who has gone through three career decades, and who continues to believe in the force of the union between art and industry, despite the difficulties. Those faced with a past management that often wanted to make them wall, often hindering it, and those of a constantly evolving musical market.