In January 2025, almost five years after the last edition, it will be back on the air Rai 1 of the most loved, but also most criticized programs on social media: Now or never. New host, new coaches and many talents looking for a second opportunity to re-present their music.
It was 2018 when Carlo Accounts And Pasquale Roman they conceived Now or neverentrusting its management to Amadeus. The format sees eight singers, now far from success – artists who have recorded or written very popular songs, or perhaps launched just one big hit – getting back into the game under the guidance of famous coaches, with the aim of finding the path to success again.
The first two editions were won by Lisa And Paul Valais and saw artists like Silvia Salemi, Jessica Morlacchi, Donatella Milanii Jalisse, Maximum From Cataldo, Valeria Rossi, Annalisa Minetti and many others.
When Amadeus took hold of the Sanremo Festival in 2020, the program was “put in the attic” by Rai. There was no shortage of controversy, such as that of the winner of the first edition, Lisa (third place in Sanremo 1998 and sixth in 2003), which he accused Amadeus of being hypocritical: after having declared the desire to see her a Sanremodid not then choose her as artistic director of the festival (here the in-depth article).
But who will lead the third edition of Now or neverwho will be the coaches and, above all, the singers competing? They were the ones who revealed it TvBlog And Biccy.it.
Click continue below to find out.
