Neil Young takes an example from Robert Smith and says enough to super expensive tickets

Inspired by the example of Robert Smith of the Care, Neil Young will no longer sell the Platinum tickets anymore, the most popular and most expensive type of Ticketmaster input coupons.

The logic that led to the definition of Platinum tickets is similar to the one that underlies Dynamic Pricing: bringing money to the artists and organizers' coffers and not in those of tussks and speculators. For certain concerts and for certain types of places, fans are in fact willing to spend significantly higher figures than those to which artist and organizer sell tickets. With the result that usually earn the speculators who buy those coupons and resell them at sometimes astronomical figures in the secondary market.

Why, then, entrust to Dynamic Pricing the definition of the maximum market price or not sell them directly at a high price (the Platinum Tickets, in fact, which give the right to the simple entry, are not packages that include gadgets, small privileges and experiences)? Fans who are willing to do so pay more than the nominal price of the other tickets, but at least the money end up in the pockets of singers, managers and promoters, not of the tussks. The criticism that is moved: the artists speculate on the passion of fans.

Neil Young, who sold Platinum tickets in the United States, dealt with the topic in a writing published on his site. Young invites you to read an article on the battle of Robert Smith of care to contain ticket prices and avoid speculations against fans (we wrote here and here). «It is the story of what ugly happened to the concerts in the world. It is the story that helped me understand that I have to make a choice and that I can make a difference for my friends passionate about music ».

“My management and my agent” continues Young “have always tried to protect me when it comes to going on tour, causing me the best possible agreements. They tried to protect me and my fans from the speculators who buy the best tickets and resell them at very high prices, drawing profit. Ticketmaster introduced the expensive Platinum tickets where the speculators bought many tickets and then resell them. I pissed off the money and I didn't seem right to me ».

Moral: Neil Young will no longer sell Platinum tickets. «I decided that people will fix things. Buy tickets aggressively as soon as they are put on sale or you will find them at increased prices in the secondary market ».

In other words, he prefers that it is the market that regulates himself through the fans' initiative. But isn't that exactly what happens today? For the most coveted concerts, fans buy en masse (“buy aggressively” as Neil writes) the tickets at the very moment in which they are put on sale. Yet this does not prevent that they are exhausted in a few minutes and that they immediately end up resold in the secondary market.